Watch Fashion: A Closer Look At Tom Brady’s Watch Collection

Professional athletes shine when they are playing their games, but they also shine when they’re off the field – with their watches. Tom Brady has made headlines for things that has to do with football and not, but two things are certain: Tom Brady is one of the greatest quarterbacks to ever play professional football and he has impeccable taste in luxury watches.

A True TAG Heuer Loyalist

While Brady has been seen sporting several watch brands over the years, these days he will only talk about TAG Heuer. The 41-year-old was named a brand ambassador for the Swiss watchmakers in 2015 and since has shown fierce loyalty in promoting their finer pieces at public events.

The watch that Brady is most known for is the time-honored TAG Heuer Carrera. Debuting in 1964, the famed racing watch pays tribute to the legendary Mexican open-road race La Carrera Panamericana. But Brady’s love for the iconic sport watch predated his association with the brand by more than a decade. The first high-end watch Tom ever purchased was a Carrera, as a well-earned gift to himself after winning his first Super Bowl in 2002.

Tag Heuer Tom Brady
Tag Heuer

Flash forward to today and Brady has a collection of Carreras, including his very own signature model. The limited edition Tom Brady Special Edition Heuer 01 Chronograph has a deep blue dial and a prominent number 12 in red as a nod to his jersey number. Brady collaborated on the design that features a brushed stainless steel case with a fixed ceramic bezel and a domed anti-reflective crystal.

TAG Heuer gifted Tom with a one-of-a-kind watch after his fifth Super Bowl victory. Brady is a five time champion, so it was only right he got a custom-made Carrera Tourbillon Chronograph engraved with “5 Championships” on the back of its titanium case. Polished black finishes grace a sleek skeletonized dial, openwork rotor and chronograph bridges on the watch.

Smartwatches for Sportier Times

The dressier TAG Heuers are often on Brady’s wrist as he and his supermodel wife Gisele Bündchen stroll red carpets, attend galas and spend time in the spotlight. In more casual settings, you are apt to see Brady wearing a smartwatch. One of his favorite is believed to be the TAG Heuer Connected Modular. Debuted in 2015, the Intel-powered timepiece syncs with both iOS and Android phones. Unlike other smartwatches, the design mirrors TAG’s traditional watches with a titanium case and a bezel that echoes the Carrera. Tom prefers basic black, but you can swap in straps in a variety of colors including red, green, orange and yellow.

Brady also had a hand in designing a personalized dial on the TAG Heuer Connected. His signature face features the red, white and blue colors he sports on his New England Patriots uniform. It also has Tom’s name on the face and his number 12 prominently displayed in large form.

Fan of a Classic Rolex

Like other famous watch aficionados like Daniel Craig, Brady has been seen wearing a 50th Anniversary GV Rolex Milgauss.  Brady dons sharp suits when he wears his Milgauss and swaps out the watch’s Oyster bracelet for an elegant black leather strap.

Partial to Audemars Piguet

In the days before he was an ambassador for TAG Heuer, Brady was often seen wearing an Audemars Piguet Royal Oak Gold. With a design that dates to the early 70s without feeling locked in a time warp, the Royal Oak Gold is instantly recognizable. It’s notable because of the octagonal bezel with visible screws to give it an industrial-chic vibe. It has an 18k rose gold case and an elegant leather strap. The textured Grande Tapisserie dial combines to help create the unique look.

Audemars Piguet Royal Oak

He Was Once a Movado Man

Years before Brady signed with TAG Heuer he was behind a limited edition Movado chronograph. It comes in two versions. One of the Tom Brady watches is crafted with a surgical grade stainless steel alloy. It’s dubbed “Performance Steel” and comes with either a black or silver dial. In keeping with the durability needed for an NFL star, the model has a Kevlar-reinforced XTremeResin strap. Or you can opt for a more refined model in 18 karat rose gold with an alligator strap.

An IWC for Charity

Brady was once the proud owner of an IWC Portugieser Chronograph Rattrapante. With 29 jewels and a gorgeous silver dial, this nickel-finished timepiece was a flashy entry in his enviable collection. Brady donated the watch for an auction to help Best Buddies, a non-profit that aids people with developmental disabilities.

Tom is back on the field this fall. He broke a record in the Patriots’ season opener. Brady has the most wins by a quarterback over the age of 40.  We can be sure he’s celebrating while wearing a really nice watch.

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