The Best Rolex to Buy for an Investment

Do you ever ask yourself, “I wonder what the best Rolex to invest in is?” The Rolex name has an almost mystical cachet. It is so well known that even people who have no interest in luxury watches know and respect the brand. Perhaps that’s why Rolex watches have become such a status symbol. After all, who wouldn’t like to wear the most famous and revered watch in the world?

New or pre-owned, a Rolex never goes out of style or demand. No wonder they make wonderful future heirlooms as well as great investments!

Best Rolex to Invest In

If you are considering investing in a Rolex watch, there are considerations to be aware of. Limited edition and low production models generally hold their value or even increase in value better than the more common Rolex watches. Rolex sports watches are an example of low production models since there are far fewer of them produced than the more typically seen Rolex dress watches.

These are some of the best Rolex models to buy for an investment:

The Rolex Submariner is one of those highly popular, but limited production, sports models we just mentioned. The limited-edition  Submariner “Hulk” is one of the most sought after and collectible Rolexes ever made.

Rolex Submariner "Hulk" watch on its side

The Rolex Cosmograph Daytona is synonymous with the auto race of the same name. It features an extremely accurate chronograph and a precise tachymetric scale – both essential tools for professional race car drivers.

Rolex Cosmograph Daytona watch on the wrist
front view of Rolex Air-King watch

The Rolex Air-King pays tribute to the early pioneers of flight. This certified Swiss chronometer has passed exacting standards to earn that title from the Swiss Official Chronometer Testing Institute (COSC).

The Rolex Datejust is the essence of the Rolex brand. This innovative watch was the first to feature a date that changed automatically. It became a favorite of people like Winston Churchill, President Eisenhower, Dr. Martin Luther King, President Reagan, and Harrison Ford.

Rolex Datejust watches on its side

Choosing a Rolex to Meet Your Needs

The best Rolex to invest in is one that fits your personal style. After all, this is a wearable investment and you should enjoy wearing it. You’ll definitely enjoy the admiring glances from those who appreciate your good taste and sense of style. If it also happens to be one of the best Rolexes to buy for an investment, so much the better!

Whatever model of Rolex you’re interested in, you’ll almost certainly find it amongst the great selection we offer here at the best online watch store, You can also purchase it with confidence, knowing that every watch we sell is authentic and in proper working order.

They also come with all of their original paperwork and tags, important to have when you’re buying a luxury watch as an investment!

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