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  2. Best Budget-Friendly Watch Brands

    Best Budget-Friendly Watch Brands

    You want the best watches you can get, right? Just with the condition that it fits your chosen price point of course. In other words, you want the best bang for your buck! Hello budget-friendly watch brands. Just because they’re budget-friendly watch brands do not mean they’re not good watches by any means. (Now before we dive into it, these “budget-friendly” watch brands aren’t cheap necessarily, but the quality and what you get for it – it’s a steal almost!) To that, we have collated some brands that we feel are the best for the job. They’ll be divided into two: mechanical/automatic watches and quartz watches. Both have their pros and cons, and we have their summaries written below. On a final note, skip ahead if you prefer quartz watches. Mechanical/Automatic Watches An advantage that mechanical/automatic watches have is that buying a good one is generally considered an investment. Seiko  The best thing about Seiko as a brand is that they have watches covering everything within a reasonable budget! For example, you can go for a Seiko 5 which is just around $100, a Seiko ‘Turtle’ Prospex SRP777 Diver which sells for $495. Both budget-friendly watches are examples in each one of their categories. Evidence is the use of automatic movements in both watches that we mentioned above. Orient While Orient is a subsidiary to Seiko, they’re actually not the little one when it comes to designing a watch. Orient watches have been known for their diverse use of materials when it comes to how their watches look. They can go from plain and simple like the Orient Bambino Small Seconds or something as eye-catching as the Orient Esteem Open Heart which gives you a peek into the watch’s movement. Both of these watches cost around $300 and $130 respectively. And they both feature automatic movements. Quartz Timepieces On the other hand, quartz watches, when compared to their counterpart, are cheap and keep the time better. But buying one isn’t only an investment, it’s for keeps! Tissot So far (as at 2018), Tissot has been making watches for the past 165 years. And that includes both quartz and automatic watches. Between the two, we prefer their quartz watches since Seiko does a better job when you compare prices and movements. At the same time, the value of quartz watches shouldn’t be ignored. So, the Tissot Men’s Traditional Watch or the Men’s T-race Chronograph are options that we personally recommend you try out. The former costs about $200 while the second sells at around $400. Citizen Citizen has been known for its mechanical watches at cost-friendly prices, but nowadays, they’ve converted all of their watches to run on their Eco-Drive technology. The tech charges their timepieces through the conversion of any type of light into energy. And on a single charge, you can expect a few months of use. If the idea of winding (whether manual or self-winding) doesn’t appeal to you, this is an alternative to consider. In most cases, it’s even better than a quartz watch since there’s no need for a battery change even after decades. Sounds far-fetched, doesn’t it? Especially as the brand is supposed to produce budget-friendly timepieces. Nonetheless, evidence comes in the form of the Eco-Drive Stainless Steel Axiom ($140) or the $500 Men’s Promaster. Casio In the Japanese watch-making industry, Casio is one of the Big 3. The other being Citizen and Seiko. Like the other two, they’ve made their own mark in the industry by mostly making quartz watches. Or in the case of their G-shocks, solar-powered ones. Great examples in their collections are the Casio G-SHOCK GW-9400 RANGEMAN (roughly $200), Casio AMW320B-1A (around $100), and the Casio Edifice EF503D. The first one is solar-powered, while the other two are quartz. Our Final Thoughts for Budget-Friendly Watches There are countless watches under each brand that we mentioned above. Most of the watches recommended above have their own different models too! So be careful that you stick with the right category. Finding parts, information, and even tips are always easier if you have a watch that’s relatable. The budget-friendly watch brands that we’ve mentioned in this article are only a few options when it comes to the watch world.

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  3. Gangster’s Watches: Pablo Escobar, Al Capone and More

    Gangster’s Watches: Pablo Escobar, Al Capone and More

    We have a strange relationship with infamous gangsters of the past. On the one hand, we understand that they were ruthless criminals that were responsible for a lot of deaths. On the other, we are intrigued by their stories and the power that they achieved. And sometimes examining parts of their lives can be sort of compelling. As busy as they were, they had to keep track of time somehow. We detail a few of the most infamous gangster’s watches in the sections below. Pablo Escobar Pablo Escobar is likely the most famous gangster of all time. He has an incredibly gripping story, which includes heartless cruelty toward his enemies, exporting cocaine all over the world, becoming a political player in Colombia, and much more. His journey is so compelling that Netflix recently produced a series about him and the law enforcement agents that took him down. To put his success in perspective, he amassed a fortune of roughly 55 billion dollars and managed around 80% of the cocaine market in the entire world. What people talk about less is his penchant for gorgeous luxury watches. The most famous of them was his diamond-encrusted, yellow gold, Rolex Day-Date. As you can see, Pablo was not one for understated style. Instead, he sported one of the flashiest timepieces you could dream up. The whereabouts of this watch are not known today. The reason is that the Colombian government auctioned it off and the buyer chose to stay anonymous. Doing so was probably a good idea, given Escobar’s history. Al Capone Many believe that Al Capone was the most American gangster’s of all time. Like many others in this business, he orchestrated vicious crimes to get messages across to his enemies and bully others into compliance. Unlike most, though, he preferred to make those acts as public as possible. This habit allowed him to dominate the Chicago news scene and frequently put him under national scrutiny. What kept him going for so long, despite these public actions, was his relationships with government officials. Once again, this ruthless gangster enjoys Rolex over all else. His most famous piece is a gold “Prince” piece. While a wealthy man wearing a Rolex is not particularly original, his choice of model is. The square-shaped Prince is not a common choice, as circular models tend to be much more popular. This piece is much less flashy than Escobar’s Rolex, but still gives off an elegant and expensive vibe. Lucky Luciano When historians call someone the “father of organized crime,” you can be sure that he was a compelling individual. Such is the case with Charles Luciano, who came to be known as Lucky Luciano in the public space. His background is right out of a gangster movie, as he was an Italian immigrant that came to the United States at nine years old. The way he earned his fortune was through becoming one of the largest alcohol sellers in the prohibition era. Despite being a famous criminal, he ended up with a deportation to Italy, rather than a prison sentence. Though we aren’t sure of what his watch collection looked like, we know about one famous gift he gave to a friend named Joseph Bonanno. Though you might not recognize that name, he was the basis of the book “The Godfather,” which became one of the greatest films of all time. The watch that was given to him was the Patek Philippe Calatrava (ref. 1516), which later sold for over $35,000. For this reason, it is safe to assume that Luciano’s collection featured a Patek. Jiro Yanagawa Though you may not have heard of Jiro Yanagawa, you likely know about the infamous Yakuza gang, which is based in Japan. Jiro was one of the most notorious leaders of that gang, and has an unmatched reputation is the Eastern world. His origin story is that he was incredibly poor and joined the organization just to try and survive. He ended up having a knack for crime and rose through the ranks quickly. At his peak, he grew the Yakuzas considerably and set up a variety of relationships with people in high places. As many gangsters do, he became somewhat of a political player as an ambassador for Korea in Japan. His watch of choice was the Patek Philippe Nautilus, which is a piece that influential people frequently wear. He seems to have had a penchant for flair, though, as his Patek is one of the flashiest and most expensive of all time. The reason is its materials, as this timepiece was made from solid gold and riddled with precious jewels. As far as watches – no matter what, you can’t go wrong with the brands on this list. Patek Philippe and Rolex are two of the most esteemed Swiss brands in the world, which is why such powerful men chose to wear them at the height of their own power.

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  4. 9 Iconic Watches from Memorable Movies

    9 Iconic Watches from Memorable Movies

    Built for action, speed and romantic moments, the iconic watches we’ve seen in Hollywood movies are as memorable as the films themselves. While there are definitely a lot of iconic watches from movies, lets take a look at nine of them below. Iconic Watches in Movies 1. Jaeger-LeCoultre in the Dark Knight Trilogy One of the most iconic watches from movies. Most importantly, Bruce Wayne’s undoubted favorite watch brand is Jaeger-LeCoultre. In Batman Begins and The Dark Knight Rises, we see Christian Bale as the billionaire Wayne. He is sporting a Jaeger-LeCoultre Reverso Grand Date. The symbolism was not lost on keen-eyed fans. Much like the duality of Wayne and his alter-ego Batman, the Reverso has a swiveling case that flips to reveal a hidden side. 2. Ryan Gosling Wears Patek Philippe in Drive Playing a nameless Hollywood stuntman with an ice-cold worldview was Ryan Gosling.  He finds his heart in saving a woman and her young son from killers. The book on which the film is based tells us that Gosling’s character cares little for material possessions. Well, except for the watch given to him by his father. The Patek Philippe we see on screen is a not an actual model though. Instead, it’s a Hollywood creation based on the Calatrava collection. Five replicas were crafted and Gosling got to keep one after filming wrapped. 3. Tom Cruise Goes With IWC in Collateral Set in the Los Angeles underworld, Collateral features Tom Cruise and Jamie Foxx. Cruise is a high-priced hitman who enlists unwitting taxi driver (played by Foxx) to ferry him on a late-night killing spree. Stylish, but prepared for a rough-and-tumble night, the hitman chooses the perfect watch for elegance and durability. The IWC Vintage Ingenieur Automatic has a tough stainless steel case. It has a front and back crystals and an integrated shock absorber. A sophisticated black alligator leather strap finishes the fine timepiece. 4. Leonardo DiCaprio Dons Breitling in Blood Diamond www.instagram.com/p/BoXVR8ul0Rc/ Leonardo DiCaprio takes a tough-as-nails watch on his adventure in Sierra Leone. Playing a mercenary alongside Djimon Hounsou, Leo tromps across West African terrain. He wore a Breitling Chrono Avenger on a quest for a rare gem. The Avenger is built for the challenge, featuring a solid titanium case. It is also shockproof and resistant to water up to 300 meters. DiCaprio’s version has a black dial and a brown leather strap. 5. Pulp Fiction Shows Love for Lancet www.instagram.com/p/Bf7_hLUF7Uw This might be one of the strangest scenes in a film full of wonderful strangeness. Pulp Fiction puts the spotlight on a Lancet watch. As Christopher Walken explains in his offbeat monologue, the Swiss-made World War One Lancet trench wristwatch was popular in the US in the early 20th century. He tells a tale to a young boy (later played by a grown-up Bruce Willis) including details of hiding the watch in a Vietnamese prison camp. Recovering the watch spins plot twists that include an S&M slave, Samurai-style killings and ultimate redemption. 6. Steve McQueen Makes the TAG Heuer Monaco Famous Maybe one of the more iconic watches is this one. Inspired by the Monaco Grand Prix, the Heuer Monaco was an obvious choice for Steve McQueen to sport in the Formula One racing movie Le Mans. Throughout the 1971 film, McQueen’s race-car-driver character wears the watch. Which is notable as the world’s first square-shaped chronograph. While the watch has seen some updates over the decades, the TAG Heuer Monaco produced today is much like the original. McQueen’s watch from the film sold at an auction for over 600 thousand dollars. 7. Alec Baldwin Brandishes a Rolex in Glenngarry Glenross www.instagram.com/p/BjDdixdg1FS One of Alec Baldwin’s most memorable movie scenes, his Always Be Closing speech in Glenngarry Glenross.  It is made even more indelible because of his gold Rolex Day-Date. Baldwin uses the watch as a symbol of his success as he terrorizes a group of unscrupulous real estate agents. 8. Christian Bale’s Rolex in American Psycho www.instagram.com/p/BphF8xCFaLD/?tagged=americanpsycho Do you remember American Psycho? The movie stars Christian Bale as a Wall Street banker with a love for brutal and bloody deeds. The character needed a high-end watch to go with his lavish lifestyle. Of course not every watchmaker wanted their brand associated with on-screen slaughter. In a compromise, Rolex allowed the use of its Datejust as long as the watch wasn’t worn during the film’s more gruesome moments. 9. Doctor Strange Wears Jaeger-LeCoultre On a fateful evening, the well-heeled Doctor Strange strapped on a Jaeger‑LeCoultre watch. It was a Master Ultra Thin Perpetual and Doctor Strange went for a drive. The ensuing accident puts him on a journey that bestows time-bending powers. The film stars actor Benedict Cumberbatch. We get a look at the stunning timepiece as it sits in Strange’s watch winder. 10. Omega Speedmaster in Apollo 13 www.instagram.com/p/BkwVYPqHSkr/?tagged=apollo13 Staying true to reality, the 1995 film Apollo 13 puts NASA-approved Omega Speedmasters on the wrists of its astronauts. The iconic watch plays a pivotal role in the film as it did in real life. The amazing cast included Tom Hanks, Kevin Bacon, and Bill Paxton. With capsule clocks powered down, the astronauts have to time their precarious entry into Earth’s orbit using wristwatches. The next time you go to the movies be sure to take note of what the stars are wearing on their wrists. Iconic watches are more easy to recognize than you might imagine. Chances are the choices of watches are more than simple wardrobe accessories, but likely on the iconic watches side. www.instagram.com/p/Bn1ONc9lFFp/?tagged=collateralmovie

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  5. Keeping Time With A Watch Collector: Brett Harmon

    Keeping Time With A Watch Collector: Brett Harmon

    Have you ever met a watch collector? Do you ever wonder how do people start collections? Collections start with an interest. A very strong interest at that. People collect things that are small, big and every size in-between. Like cars, shoes and coins. But today, we’re focusing on watches. Meet A Watch Collector Sometimes its hard to get started with a collection. But we all have to start somewhere, right? Lucky for us, we got the opportunity to chat one-on-one with a watch enthusiast and watch collector named Brett Harmon (Instagram: @Bbharmon417). Brett is also a photographer who shared his story on how he got interested in watches, what his favorite watch brands are and even gave us tips on how to snap the perfect watch photo.  View this post on Instagram What a weekend! Happy to have celebrated a beautiful wedding with great friends. Happy Sunday ⌚️☕️ A post shared by Brett (@bharmon417) on Sep 2, 2018 at 1:14pm PDT 1: When did you get interested in watches? Was there someone who introduced you to them? BH: “I have always had an interest in watches from a young age. I can safely say that my father is partly to blame for introducing the idea of one day being successful and purchasing your first luxury watch. Many years later, I still blame him for the introduction to luxury timepieces and my mild obsession for watches.” 2: Do you remember what your first watch was? BH: “The first watch that I can recall having as a child was of course a Swatch watch.” 3: As a watch collector, which watches do you see as most iconic? BH: “I look at brands like Vacheron Constantin, Blancpain and Rolex that have been around for 100’s of years as very prominent brands in the industry. They have produced some very iconic pieces such as the Overseas, Fifty Fathoms and Submariners.” View this post on Instagram Del Mar Horse Racing ? ? ? #sundaywatchrewind A post shared by Brett (@bharmon417) on Oct 7, 2018 at 12:42pm PDT 4: Do you have any tips to match your outfits/clothes with your watches? BH: “I can’t say that I have any tips, but I do always try to match my watch with my clothing. Sometimes a simple strap change on a watch can really tie in an outfit whether it be to match your shoes or your belt, or just compliment your outfit in general. I feel that men don’t have many accessories to choose from, so a watch is the perfect accessory to any outfit.” 5: We know you can’t give away all your secrets – but what’s the formula to taking the perfect photo of a watch? BH: “Lighting is key. I can set up the perfect shot, but if the lighting is off – the shot is off. Really focus on the watch and the fine details, the photo will then speak for it.” 6: Do you think watches are making a comeback? Why or why not? BH: “I think the watch industry has been struggling lately, and by that I mean struggling with design and innovation. In my opinion, brands seem to think by simply changing the color of a dial on a current model that they have completely redesigned and brought something fresh to the market.” 7: What are some of your favorite watch brands? BH: “I could go on for days, but the shortlist would be Audemars Piguet, Patek Philippe, Rolex, Panerai, A. Lange & Söhne, MB&F etc etc.” View this post on Instagram Sunday funday ⌚️? @horusstraps @panerai @paneraicentral A post shared by Brett (@bharmon417) on Jul 29, 2018 at 4:27pm PDT 8: What is your favorite type of watch movement? BH: “I love an automatic over a manual wind. Both serve their purpose, but I prefer an automatic in my watch.” 9: If you could only wear one watch for the rest of your life – what would you choose and why? BH: “I would have to choose a timeless piece such as the Patek Philippe 5711 or 5712. The watch could be dressed down with shorts, or dressed up with a tux. What more could you ask for from a watch or brand?” View this post on Instagram Wednesday means it's #Head2HeadCopycat time- Join the H2H crew of myself, @kicktoc , @bzabodyn214 & @crudotaco for today's challenge. . . Today's challenge: “Under The Scope”, with @thehoracle ‘s @patekphilippe 5712. . . As always, no real rules. Submit your copycat post in the next 24(ish) hrs using the H2H hashtag above. . . Check and follow the @head2headcopycat IG account. Each week we'll select our favorite submissions and repost them on this account. A post shared by Brett (@bharmon417) on Apr 11, 2018 at 7:19am PDT 10: What advice would you give someone who wants to be a watch collector? BH: “My advice for anyone who wants to be a watch collector would be to buy what you like and not what someone else likes. I can honestly say that because I’ve blindly purchased a few watches merely off of people’s recommendations; needless to say, I wasn’t happy with my decision and decided to sell them to fund a piece(s) that I liked. Now, I simply buy what I like. I have a few watches in my collection that some people aren’t that fond of, but that shouldn’t matter as you are buying for yourself and not someone else.” Watch Collector Now that you’ve heard it from a watch collector yourself, we hope you gained a little insight on watches and how to start a collection. Don’t just go purchase a watch just because people tell you to or because you’ve seen it so often. Make sure that the watch is actually something you want to wear and add to your precious collection. Every collection is different and unique in their own way, so maybe think twice before you make your big purchase.

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  6. History of Omega Speedmaster Moonwatch

    History of Omega Speedmaster Moonwatch

    No watch has ever played such a pivotal role in human achievement as the Omega Speedmaster Moonwatch. Omega introduced the Speedmaster in 1957. A few imagined it would be the watch that would accompany some of the most daring moments in human history. In fact, no timepiece has played such a pivotal role in some of humankind’s greatest achievements. The Omega Speedmaster Moonwatch has been a part of all six NASA manned lunar missions since 1969. That’s a pretty impressive representation of Omega’s pioneering spirit.  The Speedmaster Moonwatch as the first chronograph to include a tachymeter scale on the bezel. This was a revolutionary idea that has set the benchmark for all chronographs to this day. Omega conceived the model to measure elapsed times and speeds in a high-precision manner. There was also an emphasis on durability in different situations in a model that was easy to read and use. The Space Race During this time, the USA and the USSR were in the midst of a technological and patriotic showdown. At the height of the cold war, the two opposing supernations were neck and neck to see who could advance further into the realm of manned space exploration. In his address to Congress on May 25, 1961, President Kennedy made clear America’s ambitions to land a man on the moon and return him safely to earth before the end of the decade. At the time, the moon seemed like an unthinkable target, but one that would surely go a long way in conquering space. The Omega Speedmaster made its unofficial voyage into space in 1962 during NASA’s Project Gemini, one of America’s first manned space missions. Astronaut Walter Schirra wore his personal CK 2998 Speedmaster onboard the Stigma 7 Mercury spacecraft that orbited earth six times, a flight that lasted 9 hours and 15 minutes. Shortly after, there was an official petition signed by the astronauts for wristwatches as part of their equipment. The space explorers needed backup timing devices that were durable enough to handle the elements of the universe and equipped with a chronograph that was precise and accurate. With this in mind, NASA set into motion the search for the perfect timepiece. Tested to Withstand the Universe In addition to Omega, NASA invited many reputable watchmakers including Wittnauer, Rolex and Longines to the testing. Led by aerospace engineer and hardware expert James H. Ragan, the models in question were first exposed to temperatures that ranged from 0ºF (-18ºC) to 200ºF (93ºC). Also violent shocks, extreme pressure variations, bone-jarring vibrations and tested under zero gravity. The only watch to come out on the other side was the Omega Speedmaster, which was declared “flight qualified by NASA for all manned space missions” on March 1, 1965. Omega Speedmaster Just three weeks later, the Speedmaster made its first official trip into space. It was on the wrists of Virgil Grissom and John Young during the Gemini 3 mission. On June 3 of the same year, the Speedmaster made another appearance. This time on the wrist of Edward White while he performed America’s first spacewalk during the Gemini 4 mission. Unlike almost all the equipment NASA provided their astronauts, the Speedmaster was not designed specifically for use in harsh environments of outer space. In fact, the timepieces remained largely unchanged to those that were available in retail stores across the world. The only exception was that a velcro strap replaced the steel bracelet in order to fit over the padded suits of the astronauts. Apollo 11 The Speedmaster was again chosen for the daring Apollo 11 mission. On July 16, 1969, the Apollo blasted off from the Kennedy Space Center in Florida. Four days later, commander Neil Armstrong and pilot Buzz Aldrin landed the Eagle lunar module on the surface of the moon in the Sea of Tranquility. Nearly 600 million viewers back on earth were glued to their television sets. Armstrong descended the ladder utter the immortal words: “one small step for man, one giant leap for mankind.” Aldrin touched the surface shortly after wearing no other than his trusty Speedmaster on the outside of his suit. From that day forward, the Speedmaster has been dubbed the “moonwatch” for its role in one of the greatest scientific achievements in human history. Apollo 13 The Omega Speedmaster was more than simply present during these space missions. The electronic timekeeping mechanisms on board were damaged after the explosion of an oxygen tank. “Houston, we’ve had a problem” commander James Lovell muttered. It was initially supposed to be a moon landing. The Apollo 13 was forced to abandon their mission due to a dangerously low supply of power and fuel following the blast. It was one of the most heightened situations of the 20th century. Lovell was forced to resort to his mechanical self-winding Speedmaster chronograph. He used it to time the critical firing of the re-entry rockets. This allowed for the safe return of his crew to planet Earth. In recognition of its crucial role, Omega received the Silver Snoopy award in 1970. It’s the highest honor awarded by NASA astronauts for achievements made in the realm of human flight safety and mission success. The Legend Lives On In 1975, the Speedmaster found itself again as the center of another momentous geopolitical moment in world history. During the Apollo-Soyuz mission, when the Apollo rocket docked with the Soviet Union’s Soyuz in space for a handshake. American astronauts were delighted to see that Soviet astronauts were also wearing the Omega Speedmaster Chronographs. The Omega Speedmaster was the first modern-day chronograph ever built. But it’s played a vital role in space exploration for nearly its entire existence.  It’s been reincarnated in the form of many special editions watches. It’s the nearly identical standard Professional that remains the most iconic today.

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  7. 35 Popular Watch Brands That Sell More Than Just Watches

    35 Popular Watch Brands That Sell More Than Just Watches

    Every watch brand has something different to offer. Some brands equip their watches with chronometer-grade movements. Others boast timepieces that are highly sustainable. No matter what the angle of the brand is, each watch brand provides more than just the time. They share with their patrons a piece of their history and, sometimes, the chance to give back to people and the planet. We gathered 35 of the best watch brands that allow us exactly that. These outstanding watch brands are purveyors of modern technology and traditional horology in more ways than one. Let us take a look at why each of these brands deserves a spot in your collection. From the Swiss regions to the far east, here are the top watch brands you should be on the lookout for. 35 Best Watch Brands in the World 1. Rolex Photo from RolexYou probably guessed that Rolex would be a part of our list. Unsurprisingly, this brand is at the top of every collector’s mind. It is the most popular watch brand in the world and has become a status symbol for many successful professionals.  Rolex has an arsenal of firsts under its belt that help put its name at the top. For instance, the brand made the first waterproof watch that it cleverly named Oyster in 1926. To this day, the “Oyster case” is a popular term that gets tossed around in the Rolex universe. It is a trademark that promises its patrons watches with top-notch depth ratings. The company is also responsible for creating its very own compounds and proprietary materials. That includes its 904L steel called Oystersteel, rose or Everose Gold, and Cerachrom, derived from ceramic. Rolex also invented the term Rolesor for watches that come in two tones, gold, and silver. Watches to consider: Rolex Cosmograph Daytona, Submariner, and Explorer II 2. Omega Photo from OmegaOmega is a favorite, not only of luxury lovers but also of royalty and space geeks. Founded in 1848, the company hails from Switzerland as well. Omega is also a pioneer in many things that makes it one of the best watch brands in the world. We can never forget that the Omega Speedmaster Professional was the first watch to make it to the moon, on the wrist of astronaut Buzz Aldrin.  Like Rolex, Omega is also notable for being a James Bond watch. It has been the watch of the agent in many of the franchise’s most recent releases. The company also has a history with the Olympics and you can explore it yourself in the Omega Museum in Bienne, Switzerland. Watches to consider: Omega Speedmaster Professional, Seamaster Aqua Terra, De Ville 3. Audemars Piguet Photo from Audemars PiguetAudemars Piguet was founded in 1875. Founded by childhood friends Jules-Louis Audemars and Edward-Auguste Piguet, they created a brand that incorporates traditional watchmaking practices and state-of-the-art technology. Since its foundation, Audemars Piguet has been family-owned. People mostly know Audemars Piguet for its iconic Royal Oak watch. This timepiece alone puts the brand on a pedestal. It debuted in 1972, with a design created by prolific watch designer Gérald Genta. The Royal Oak quickly became the foundation of every modern stainless steel sports watch. At the time of its launch, most luxury sports watches were only made from precious metals like gold. This timepiece changed the game and has since become an icon in the industry. Watches to consider: Audemars Piguet Royal Oak, Code 11:59, and Millenary 4. Jaeger-LeCoultre Photo from Jaeger-LeCoultreMake no mistake, Jaeger-LeCoultre is not just a fancy name for fancy watches. The brand is a symbol of Swiss excellence in watchmaking. Since its foundation in 1833, JLC has created more than 1,300 high-quality watch calibers. It is also well-known for its Art Deco designs, most notably found in Jaeger Le-Coultre Reverso, which possesses a unique reversible watch face. Watches from the brand are known to have undergone the 1,000-Hour Test. This means that JLC puts each of its creations to a thousand-hour-long test. This test measures the watch’s regularity, water resistance, and anti-magnetism. The test also covers the other resistances of the watch, from changes in temperature to atmospheric pressures. Naturally, it also includes shock-resistance tests to ensure that each timepiece is robust and durable. Watches to consider: Jaeger-LeCoultre Reverso, Polaris, and Duomètre 5. Patek Philippe Photo from Patek PhilippeIf Rolex is a status symbol for the general public, then Patek Philippe is a status symbol made for the in-crowd. Do not get us wrong: Patek Philippe is also a very popular brand in its own right. It is just that many people overlook this watchmaker in favor of names like Rolex or Omega. Founded in 1839, Patek Phillipe is one of the last few family-owned independent watch manufacturers in the world and the very last one in Geneva. This brand also has an iconic, industry-defining watch designed by Gerald Genta — the Patek Philippe Nautilus. All that being said, this company does not just make watches. Patek Philippe also makes rare handcrafts like table clocks and offers artisan customization such as marquetry, gem setting, guilloché, and engraving. You can also find pieces of jewelry in its catalog, such as cufflinks, earrings, rings, and money clips. Watches to consider: Patek Philippe Nautilus, Calatrava, and Aquanaut 6. Vacheron Constantin Photo from Vacheron ConstantinIf you are looking for a luxury watch brand that truly surpasses all others in terms of heritage, consider Vacheron Constantin. This company is one of the oldest luxury watch manufacturers in the world. Also hailing from Geneva, Jean-Marc Vacheron founded this brand in 1755. Over the years, Vacheron Constantin has been a watchmaker for notable names in history such as Napoleon Bonaparte and Harry Truman. For 260 years, the company has also built a reputation for itself with its artisanal watchmaking techniques. Watches to consider: Vacheron Constantin Patrimony, Fiftysix, and Métiers d’Art 7. IWC Schaffhausen Photo from IWCBorn in Switzerland, IWC Schaffhausen is the brainchild of an American watchmaker by the name of Florentine Ariosto Jones, in 1868. This brand went through ups and downs before finding its success in producing dive and pilot watches. IWC — which stands for International Watch Company — has been crafting the most robust watches in the market for more than 150 years now. With its reputation for crafting top-notch tool watches, the company also associates itself with various sporting events like motorsports and sailing. It constantly collaborates with different organizations to create new watches for the modern professional. Watches to consider: IWC Big Pilot, Portofino, and Ingenieur 8. Parmigiani Fleurier Photo from Parmigiani FleurierDespite being relatively young for a luxury watch brand, Parmigiani Fluerier is already at the top of the list for many reasons. Established by Michel Parmigiani, the company hails from Fleurier, Switzerland. One of its many known patrons is British royalty Prince Charles. Aside from creating exquisite timepieces, Parmigiani Fluerier is also known for its restoration services. After all, its founder is a known restorer himself. The company also produces timepieces in the form of works of art under its Pieces of Exception collection. Among those, the Hippologia and Dragon and Pearl of Wisdom models boast the most stunning designs. Watches to consider: Parmigiani Fleurier Kalpa, Tonda, and Toric 9. Piaget Photo from PiagetPiaget is a watch company that excels in craftsmanship and technology, while still maintaining the essence of traditional design. The brand’s history started when Georges-Édouard Piaget opened up a workshop on his family’s farm in La Côte-aux-Fées, Switzerland. This opened up many opportunities for the young professional to grow his brand into the company we love today. Notably, Piaget is the watchmaker responsible for creating one of the world’s thinnest mechanical watches, the Altiplano. Its innovation of a 3.65mm thin mechanical movement to fit the Piaget Altiplano was truly a milestone in the horology industry. Watches to consider: Piaget Polo S, Altiplano, and Limelight Gala 10. A. Lange & Söhne Photo from A. Lange & SöhneFrom Switzerland, let us head on over to Germany, where some of the most notable names in the industry come from. One of the best watch brands in the market is A. Lange & Söhne. The company, established in 1845 by Ferdinand Adolph Lange, first became known for its pocket watches. Like many other manufacturers, it later transitioned to creating luxurious wristwatches. Despite its long run as a successful manufacturer, it took a while before the company ventured into creating its own in-house balance springs and movements. Designs from the brand vary from traditional to modern.  Watches to consider: A. Lange & Söhne Odysseus, Lange 1, and 1815 11. Montblanc Photo from MontblancMontblanc was actually first known as a luxury pen manufacturer. Despite its roots, it later decided to branch out into other lines of products. In 1997, the brand decided to start producing watches, a venture which has been incredibly successful.  In the beginning, Montblanc’s management received snarky questions from the horology community like, “Where does the ink go?” Still, the brand persisted in developing this facet of its company and has proven the naysayers wrong by becoming a respected name in the watch community. In addition to watches and pens, Montblanc also sells notebooks, paper, leather goods, jewelry, and more today. Watches to consider: Montblanc 1858, Timewalker, and Summit 2 12. Cartier Photo from CartierNext on our list is Cartier, which is one of the top names in the luxury watch market. What makes this brand unique is that if you ask ten different people what it does, you might get ten different answers. Some would point to its well-respected timepieces as its primary product. Others could talk about its extensive jewelry catalog, engagement rings, leather goods, or sunglasses. The point is that Cartier has found a way to master the entire fashion accessories business, and its brand reputation has grown accordingly. One non-watch item that people adore is its Love Bracelets, which are popular as a gift between romantic partners. In terms of the horology industry, the brand is also known for its distinctly square-shaped and compact watches.  Watches to consider: Ballon Bleu de Cartier, Santos de Cartier, and Cartier Tank 13. Chopard Photo from ChopardLike the other brands on this list, Chopard is one of the best watch manufacturers in the world. That does not mean it specializes solely in watches, though. Instead, it also produces rings, earrings, necklaces, and other such accessories. One thing that has made the brand especially popular is its themed jewelry collections. A particularly famous collection in Chopard’s catalog is the Happy Diamonds Jewelry line. It offers hundreds of pieces of jewelry that have hearts incorporated in them. What is great is that the Happy Diamonds collection also consists of lovely diamond-studded watches. Watches to consider: Chopard L.U.C, Happy Diamonds, and Mille Miglia 14. Ulysse Nardin Photo from Ulysse NardinThough casual wearers may not know this brand, Ulysse Nardin is a favorite among enthusiasts and collectors. One reason why is its extended history. Like Montblanc, Ulysse Nardin first made a name for itself by making exceptional luxury pens. Founded in 1846 in Le Locle, Switzerland, the brand moved to a new building to carry out its expanded manufacturing needs in 1865.  If you visit the company today, you will find that it still exists in that very same spot. Ulysse Nardin has made a name for itself crafting intricate and sophisticated timepieces, with open-worked dials and gorgeous mechanisms. If you are looking for an avant-garde timekeeper to bring to your next dinner party, then this is definitely one of the best watch brands to consider.  Watches to consider: Ulysse Nardin Marine Torpilleur, Freak X, and Skeleton X 15. NOMOS Glashuette Photo from NOMOS GlashuetteGerman brand NOMOS Glashuette, also known simply as NOMOS, has been in the watch industry for 31 years. Founded in 1990 by Roland Schwertner, NOMOS produces minimalistic watches that not only look good but are also incredibly precise. The company also produces its own components and movements, upping its game in the watchmaking sector. NOMOS designs feature clean lines and simple colors, reminiscent of the Bauhaus school of design. These are understated watches perfect for everyday wear and also elegant enough to be worn to more formal events. Watches to consider: NOMOS Glashuette Metro, Tetra, and Lambda 16. Longines Photo from LonginesLongines is one of the brands absorbed by the Swatch Group. If you do not know it yet, the Swatch Group consists of various prominent names in the industry today, one of which is this brand. Founded in 1832 by Auguste Agassiz and two other Swiss partners, Longines is known for producing traditional and elegant watches. Aside from watches, Longines also produces eyewear that matches the brand’s quintessential ideas and classy aesthetics. There are a lot of watches in the brand’s catalog, but the most prominent ones include the Very High Precision (VHP) quartz watches. Watches to consider: Longines HydroConquest, Master Moon Phase, and Heritage Classic 17. Breitling Photo from BreitlingEvery industry has a favorite watch brand. For aviators, it has to be Breitling, which made its name crafting top-notch chronograph pilot watches. More recently, the company has also begun to dominate the motorsports industry, thanks to its collaboration with Bentley.  Breitling is a highly-respected brand that has a long history of partnerships and collaborations. Other than Bentley, the brand is also known to have worked with Scott and Mark Kelly, twin astronauts who have made it to space. Furthermore, Breitling employs a team of pilots who travel around the world doing acrobatic display flights in fighter jets. It also has a star-studded line of brand ambassadors, such as Brad Pitt, Charlize Theron, and Adam Driver. Watches to consider: Breitling Chronomat, Navitimer, and Superocean Heritage 18. Zenith Photo from ZenithWatch enthusiasts know this brand from the inside out. Founded in 1865 by a 22-year-old Georges Favre-Jacot, Zenith became a part of the LVMH alongside other manufacturers like TAG Heuer and Hublot in 1999.  Zenith is the manufacturer responsible for the legendary El Primero automatic chronograph movement used by various brands. For instance, you can see this movement tick away in the Hublot Spirit of Big Bang watches, and it also was the base for the Rolex 4030 movement used in the Cosmograph Daytona. However, the brand is more than just an ébauche manufacturer. It is also known for producing its own watches and for specializing in watch restoration.  Watches to consider: Zenith Chronomaster, Defy, and Pilot Type 20 19. Tudor Photo from TudorNext up, we have the brand popularly known as Rolex’s little sibling, Tudor. Tudor’s watches do look a lot like Rolex timepieces, but that is because it is a subsidiary of the renowned Swiss giant. Hans Wildorf, the founder of Rolex, thought it would be nice to create a brand that carries similar designs as Rolex, but at more reasonable prices. So, he founded Tudor.  When placed side by side, Tudor models do resemble Rolex watches, especially in terms of their luxurious aesthetics. The Tudor Black Bay and Pelagos both look like Rolex’s Submariner, while the Tudor Royal is similar to the Rolex Oyster Perpetual Day-Date. The company also has a star-studded line of ambassadors including pop icon Lady Gaga and football legend David Beckham. Watches to consider: Tudor Black Bay Fifty-Eight, Heritage Chrono, and Clair de Rose 20. TAG Heuer Photo from TAG HeuerTAG Heuer was established in 1860, by founder Edouard Heuer. It quickly became a favorite among fans of motorsports with its stylish, motorcar-inspired aesthetics and designs. In 1962, the brand found even more fame when John Glenn wore a TAG Heuer stopwatch on the Mercury-Atlas 6 flight. With this, the brand earned the title of having developed the first watch in space. TAG Heuer watches are easily recognizable, with their sporty, motorcar-influenced silhouettes. Aside from its round watches, TAG Heuer has also produced some distinctive and bold square-shaped timepieces. Moreover, the brand is known for its constant innovation and has made strides in the smartwatch market in recent years. Watches to consider: TAG Heuer Carrera, Aquaracer, and Monaco 21. Hublot Photo from HublotHublot is an innovative luxury watch manufacturer from Switzerland. It was, however, founded in 1980 by Italian watchmaker Carlo Crocco. This company features new and bold designs for the modern collector. Among its firsts, this brand is known for being the first luxury watch brand to add a rubber strap to its timepieces.  Hublot is also known for its incorporation of various materials into a single watch. You can get materials such as titanium, steel, and ceramic, all in one timepiece. Over the years, the brand has also experimented with both simple aesthetics and intricate designs, developing a diverse watch catalog for your perusal.  Watches to consider: Hublot Big Bang, Classic Fusion, and MP 22. MeisterSinger Photo from MeisterSingerIf you want a truly unique watch, you have to check out the MeisterSinger watches. This is one of the relatively young best watch brands on our list, founded only in 2001. It found popularity with its instantly recognizable single-hand dial design.  MeisterSinger also boasts very minimalistic, almost vintage-inspired designs. Most notably, the brand’s watches are known for having won various awards, such as the German Design Award, iF Design Award, GOOD Design Award, and the Reddot Design Award.  Watches to consider: MeisterSinger N°01, Perigraph, and Astroscope 23. Timex Photo from TimexBelieve it or not, Timex is one of the oldest watch manufacturers in the world. Established in 1854, Timex was known by the name Waterbury Clock Company back then. The company became one of the most prominent names in the industry with its affordable pocket watches.  One of the reasons why Timex became a leader in the industry is because of its clever marketing ideas. That includes its iconic slogan, that its watches can “take a licking and keep on ticking.” Moreover, the brand also had televised tests that proved the durability of its watches to a wide audience. Timex creates some of the most affordable watches available today. It has produced both quartz and mechanical pieces, and only a few models cost more than a hundred dollars. Timex also has a line of digital and smartwatches that are trusted by athletes and casual wearers all around the world Watches to consider: Timex Navi, Waterbury, and Ironman® R300 GPS 24. Panerai Photo from PaneraiFounded in Florence, Italy in 1860, Panerai is a manufacturer known for its unique timepieces. It carries sporty designs and watches brought about by partnerships with companies such as Ferrari. Today, the brand also has a factory in Neuchâtel, to carry on the Swiss watchmaking traditions. Like many other watch manufacturers, Panerai is a watch supplier for the Royal Italian Navy. Today, Panerai is also considered the best watch brand for action movies as its watches are frequently worn by the heroes in these movies. These include Arnold Schwarzenegger (Eraser, 1996), Sylvester Stallone (Daylight, 1996), Mark Wahlberg (The Italian Job, 2003), and Dwayne “The Rock” Johnson (The Rundown, 2003). Watches to consider: Panerai Luminor, Radiomir, and Submersible 25. Fossil Photo from FossilMoving on to a more budget-friendly watch brand, we have Fossil. This company has built a reputation for both quality and affordability. Many of its pieces are well-made quartz watches, but it also has some mechanical models that are worth your attention. Besides timepieces, they sell three other products: bags, wallets, and jewelry. Additionally, each of these categories comes with men’s and women’s options. Some of the items sold by Fossil are purses, messenger bags, leather wallets, bracelets, and necklaces. All of these choices combine to make Fossil an excellent place to shop for just about anybody. Watches to consider: Fossil Inscription, Bronson Chronograph, and Stella Sport 26. Junghans Photo from JunghansAlso from Germany, Junghans produces watches that carry a distinct, minimalistic look. Thanks to its collaboration with designer Max Bill, the company became known for its Bauhaus-inspired designs. Its watches are award-winning, with their understated designs and sophisticated complications. Junghans also carries innovative radio-controlled watches as well as solar-powered movements. Aside from watches, Junghans is also known for manufacturing clocks. Its most prominent clock design is the Max Bill kitchen clock. According to the company, the idea of having a kitchen clock with such a clean design makes it easier for parents to teach kids how to read a clock. It takes away all the complications and gathers every member of the family in the kitchen at least once a day! Watches to consider: Junghans Max Bill, Meister, and 1972 27. Richard Mille Photo from Richard MilleOne of the most expensive watch brands to ever exist, Richard Mille carries the action-packed tagline: “A racing machine on the wrist.” Dominique Guenat and Richard Mille founded the brand with the idea of bringing innovative watches to its patrons. It became known not only for its stark prices but also for its cutting-edge technology Richard Mille is one of the best watch brands for many celebrities such as Post Malone, Pharrell Williams, Margot Robbie, and Jay-Z. Its prices can go from six figures up to around a million USD, depending on the complications the watch model has. Watches to consider: Richard Mille RM 40-01, 52-02, and RM 016 28. Bvlgari Photo from BvlgariEverybody knows Bvlgari as a maker of fine jewelry and luxury goods. However, what some people do not know is that it also manufactures timepieces. Bvlgari’s catalog boasts some truly unique and eye-catching watch designs that allow the brand to stand out from its peers.  For instance, the Bvlgari Serpenti collection is a force to be reckoned with, with its distinctive snake motif and winding bracelet. The Octo range has also amassed praise from critics all over the world. These octagonal-shaped dress watches are some of the thinnest timepieces in the world. They also boast incredible accuracy. With the Octo and Serpenti collections, Bvlgari has taken its place as one of the best watch brands in the world. Watches to consider: Bvlgari Octo, Serpenti, and Lvcea 29. Breguet Photo from BreguetThe name Breguet is derived from the founder of the brand, Abraham-Louis Breguet. Aside from founding this brand, he famously created a new type of regulator, which he called the Tourbillon. Tourbillon watches continue to be some of the most sophisticated timepieces in the market today, and the credit for them all goes to Breguet.  The brand is also famously known as a Maison for French royals, having created pocket watches and wristwatches for royal names like Marie Antoinette and the Queen of Naples.  Watches to consider: Breguet Type XX – XXI – XXII, Reine de Naples, and Tradition 30. Casio Photo from CasioNow onto the far east, most of you have probably heard of Casio. In fact, many have most likely owned a Casio piece of your own at some point. This brand is the finest display of Japanese excellence and modern technology blended into one. Casio stands out not only for its outstanding watches but also for its calculators and other digital devices. In addition, this Japanese brand is also responsible for the most durable and ubiquitous watch in the world — the G-Shock. The G-shock collection is especially renowned among those who are into outdoor activities. It offers watches that are incredibly rugged and have neat features perfect just for the outdoors. Watches to consider: Casio G-Shock, Edifice, and Pro Trek 31. Hamilton Photo from HamiltonHamilton is an American brand that became Swiss-owned in the 1970s. Due to the quartz crisis that shook the watchmaking industry, Hamilton underwent a series of mergers and acquisitions. It then became a part of the Swatch Group under which the company operates to this day.  Today, Hamilton is well-known for its catalog of field watches, many of which have been featured in famous movies. For instance, Elvis Presley wore a Hamilton piece in Blue Hawaii, while Matthew McConaughey, in the film Interstellar, owned a Khaki Aviation Day-Date watch. Most recently, Hamilton Ventura watches have become a part of the Men in Black films.  Watches to consider: Hamilton Khaki Field, Ventura, and American Classic 32. Citizen Photo from CitizenCitizen is more than just a watch brand. They also handle the movement manufacturer Miyota, which is trusted by many smaller companies to provide high-quality calibers. Citizen is also famous for its light-powered technology known as Eco-Drive, which it uses to power many of its watches. With the Eco-Drive, the brand has a pretty solid sustainability plan. Aside from the Eco-Drive, Citizen also boasts other innovations such as its radio-powered technology, atomic timekeeping, and Super Titanium™ material. This material is five times harder and forty times lighter than stainless steel! Watches to consider: Citizen Promaster Air, Corso, and Stiletto 33. Seiko Photo from SeikoYou cannot have a list of the best watch brands without Seiko. Everybody knows that Seiko is a Japanese giant, but do you know that it has also been a game-changer in the horology industry? Seiko is the brand that released the first-ever quartz watch, the Astron, which led to the advent of quartz timepieces in the market. Since then, the brand has grown significantly into a watchmaking legend. Today, Seiko collaborates with various prominent names such as musicians, game developers, and even non-government organizations. Many of its releases, such as the Save the Ocean watches, are environmentally-friendly efforts that give back to the planet. The brand also has various sub-brands that cater to the luxury watch market, such as Grand Seiko and Credor. Watches to consider: Seiko Presage, Astron, and Prospex 34. Nordgreen Photo from Nordgreen If you are looking for a watch brand that gives back to the planet without sacrificing quality, Nordgreen is the one for you. This Danish brand goes out of its way to create award-winning, environmentally-friendly mechanical watches. Nordgreen’s Scandinavian roots have influenced them to produce watches that boast very distinct yet simple designs. As part of its green efforts, Nordgreen encourages bringing in old watches so it can refurbish them and sell them for much lower prices. It also has options for vegan leather. The brand also packs its watches in recycled paper and boxes made from reused plastic bottles. Finally, for every purchase, Nordgreen donates money to your charity of choice. If you are looking for the best green watch brands, you cannot get any better than Nordgreen.  Watches to consider: Nordgreen Philosopher, Pioneer, and Native 35. MVMT Photo from MVMT MVMT is one of the fastest-growing best watch brands in the world. Though some gripe about its prices being a bit too high, most agree that these pieces are stylish and relatively affordable. Additionally, it has one of the most attractive brand aesthetics out there, and the millennial age range has responded remarkably well to the brand. These MVMT watches are an excellent deal because they use high-quality acetate and offer polarized lenses at reasonable prices.  Recently, MVMT has also added sunglasses and women’s bracelets to its shop as well. Watches to consider: MVMT Field Automatic, Blacktop, and Nova The Best Watch Brands Bring More The battle between those watch brands that specialize and those that do not largely miss the point. As a consumer, what you should do instead is to focus on the product you want and judge a company based on how they make it. The list of best watch brands we have curated for you consists of watchmakers that are fully dedicated to their craft. These brands focus on crafting exquisite timepieces and innovating horological inventions to better your timekeeping experience. An added benefit of choosing one of the best watch brands on this list is that if you fall in love with them, many of these brands have extensive product catalogs. As such, these catalogs can satisfy your other interests too.

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  8. History of Rolex: Why They’re One of the Best

    History of Rolex: Why They’re One of the Best

    Between athletes, actors, CEOs and everyone in between, it seems like almost every person that has a passion (and is willing to spend the money) for watches is a Rolex owner. It is natural to wonder why this is, and where it all began. You might ask, “Was it just a big marketing scheme, or is the respect that Rolex receives well deserved?” Below, we detail the a brief history of Rolex and get into why this famous Swiss manufacturer deserves every bit of the credit it gets. History of Rolex Watches What is the history of Rolex? When did Rolex come out? At the young age of 24, Hans Wilsdorf founded a timepiece company. This business was not Rolex, though. At first, it was only a distributor of watches, not a designer or producer. Still, he had bigger dreams. What he wanted most was to not only dominate, but practically build the wristwatch market from the ground up. The reason he had this opportunity was that, at the time, pocket watches still had supremacy due to style trends and superior function. To counteract this trend, he first targeted the issue of reliability. Where is Rolex made? This entailed him partnering with the Swiss manufacturer Bienne to create an incredibly precise movement that could, unlike his competitors, fit in the small package that is a wristwatch. When choosing the now iconic name “Rolex,” Rolex founder Wilsdorf spent many hours combining various letters of the alphabet in endless combinations. Instead of selecting an existing word, he wanted to dream one up that would become a powerful, singular brand. Eventually, he came up with the name we all know today. The history of Rolex is one you should know about. The Rolex brand was not built with just a name, though. What came next was carrying out the task of creating incredibly precise movements for wristwatches, something that had not been done before. Within just a few years, that goal was met, as Rolex watches began receiving certificates of precision from various watch rating organizations. Eventually, Wilsdorf settled his company in the famous watchmaking city of Geneva. History of Rolex, Creating a Tradition of Excellence Though waterproof watches are commonplace in the modern age, they were not during the early history of Rolex. This is why the creation of the waterproof “Oyster” model was such an achievement. To prove their point, Rolex outfitted Mercedes Gleitze with one and had her swim across the English Channel. At the end of the 10-hour journey, the watch was still in working condition. If you have an automatic watch, you likely never wind it by hand. That said, if you lived in the early 1900’s, this would not be the case. That is why when Rolex invented their self-winding mechanism in 1931, which changed the entire wristwatch world. This is now standard in every automatic watch, but it all started with Rolex watches. Around this time, as a brand, Rolex company also began outfitting race car drivers and pilots with their shockingly versatile timepieces. The result was a further refining of their products and a significant amount of advertising material. One of these drivers was Sir Malcolm Campbell, one of the most famous of all time. Domination of Land and Sea The next era of Rolex is defined by its creation of watches that could withstand the elements. That included a trip to Mt. Everest in 1953, deep scuba dive expeditions to places like Marianas Trench, and transcontinental flights. Unlike every other manufacturer in the world, Rolex watches seemed invincible. This time in the Rolex story is also filled with the creation of some of their most iconic watches. Those included the Explorer, Submariner, GMT-Master, Day-Date, Cosmograph Daytona and Sea-Dweller models. Each of these pieces rose to the top of the watch market due to their aesthetics and capabilities. What happened next was the beginning of distinguished men and women choosing Rolex over every other brand. Separation From Competitors Starting in the 1970’s, Rolex began to truly dominate the luxury watch market. Not only did they design more famous models, such as the Yacht-Master, but their efforts to distinguish from other manufacturers began to take hold. One change they made at this time was using 904L steel, which is regarded as one of the best watchmaking materials in the world. In this era, Rolex rose above the crowded timepiece market and began to be a true icon. Widening the Gap In the modern era, Rolex is furthering their growth and tradition of excellence. First, they continue to improve their technology with innovations like the 4130 movement, cerachrom bezels, parachrom hairsprings, and even greater deep sea capabilities. Next, are innovating old models and creating new ones that dazzle the watch world. Lastly, the legend behind their brand continues to grow with the help of elite endorsements like the US Open, Formula 1, Wimbledon and many more. History of Rolex Conclusion Now that you know a bit about Rolex’s background and Rolex’s beginning, you can start to understand why it has perhaps the most esteemed reputation of any watch brand. What is so impressive about Rolex watches is that it never had any significant hiccups or setbacks. Instead, it has been an elite manufacturer since the very beginning and shows no signs of slowing down.

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