Diesel watches come from the clothing company that is best known for their denim. Diesel was founded in Italy back in 1978 by Renzo Rosso. Renzo really wanted to have the world’s most innovative denim when he started Diesel. With the slogan “For Successful Living,” you can rest assured that when Diesel started to make watches that they kept their brand slogan alive. Take one look at Diesel watches and you can see that they are creative, bold and aren’t afraid to step in and join the watch world. Some of Diesel’s most popular watches include their Mega Chief chronograph, MS9 three-hand transparent watch, and Crusher digital watch.